Penny Auction Google AdWords Set Up and Management

It’s time for your organization to leverage Penny Auction Google AdWordss, increasing member satisfaction and involvement. But we know it’s a confusing world to just jump into. That’s why we’re here for you. Here’s how it works We will do everything necessary to get you started . We’ll provide you with all the knowledge necessary to make the most of these tools for your organization. Our setup and Google AdWords program includes the following services: Consultation/Keyword/AdWords Competitor Review Review of competitor’s ads, selection of keywords for maximum searches using Google’s keyword tool. We provide ad group theme selection consultation with you and an intensive review of your existing website for keyword selections. AdWords Set Up We will provide AdWords account set up, creation of up to four ad groups, select your keywords and negative keywords, and create variations of ad text. Professional Management/Monitoring Phase I (first four weeks) We will monitor your AdWords program once each day during the work week and fine tune your keyword CPC (cost per click) and keywords. We will remove poor performing keywords, insert new keywords and negative keywords as needed, and even fine tune your ad text if needed. In addition you will receive a report from us each week on activity and our recommendations. We will schedule time in our production schedule to work on your Google AdWords ads after receipt of payment during the regular business work week. Google AdWords Professional Management Services .Professional Management/Monitoring Phase II (second four weeks) – $175 In the second four weeks of activity, we will continue to monitor your ads three times per week and fine-tune your program for click delivery as needed. We will report to you bi-weekly with our recommendations. Our time is capped at 2.1 hours during this period for all services and communications . Professional Management Monthly Maintenance (4 Ad Groups) – $95 In the third four weeks of activity and beyond, we may have some minor changes to make on budget or keywords. We continue to review your program on a weekly basis and report to you at the end of each month in the format of an executive summary. We monitor your account and communicate any changes or improvements that would be helpful on an as needed. You may ask us to enact those changes at our standard hourly rate. Time during each month is capped at 1.1 hours. Our Monthly Maintenance fee of $95 covers management of four or five ad groups. If your program has expanded during Phase I or Phase II, your monthly management fee will be as follows: Extra services billed at $80 per hour (minimum 3 hour time charge) All of our AdWords and PPC set up and management services are paid in advance of service. Please note that we consider email correspondence, phone conversations to discuss strategies, and conference calls billable events while we are managing your programs. Additional Google AdWords Services Once your account is set up and running, you can select the additional services that you need when you want them for top Google advertising performance. Additional Ad Group Set-Up – $80/hour If you need more ads than the 4 included in our Quick Start Plus Set-Up, we set them up for you at our hourly rate. AdWords Consulting – $100/hour We can provide professional recommendations of action needed. Landing Page Creation – $80/ hour We can install the AdWords conversion tracking script and create custom landing page for ads to increase conversions.